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Google is introducing new Adsense Revenue profile

| Tuesday, February 24, 2015
Starting today, a new Revenue profile report will be available in your AdSense account. Currently, AdSense reporting shows you an average of your ad request RPM. This new report will help you
understand the value of your top performing ad requests in more detail.

The AdSense ad auction handles billions of ad requests each day, channeling demand from AdWords advertisers and Google certified ad networks (via the DoubleClick Ad Exchange) to our publishers. This real-time digital ad marketplace works to serve high paying ads on your site. Now, you will be able to see the performance of these valuable ads. For example, you can now see the RPM of the top 5% of ads performing on your site.


To make sure you're getting the most out of the ads on your site, follow these best practices:


The new Revenue profile report is available if your AdSense account receives a minimum number of ad requests. It currently offers an aggregate view of your account and we are working to offer a more complete picture with detailed reporting in the future.

Safe browsing with Google Search, Chrome & Ads

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SafeBrowsing helps keep you safe online and includes protection against unwanted software that makes undesirable changes to your computer or interferes with your online experience.

We recently expanded our efforts in Chrome, Search, and ads to keep you even safer from sites where these nefarious downloads are available.

  • Chrome: Now, in addition to showing warnings before you download unwanted software, Chrome will show you a new warning, like the one below, before you visit a site that encourages downloads of unwanted software.


  • Search: Google Search now incorporates signals that identify such deceptive sites.  This change reduces the chances you’ll visit these sites via our search results.
  • Ads: We recently began to disable Google ads that lead to sites with unwanted software.

If you’re a site owner, we recommend that you register your site with Google Webmaster Tools. This will help you stay informed when we find something on your site that leads people to download unwanted software, and will provide you with helpful tips to resolve such issues.

We’re constantly working to keep people safe across the web. Read more about Safe Browsing technology and our work to protect users here.


Posted from Google Chrome Blog. Follow us on Facebook.

Google Doodle for Cricket World Cup 2015 - India vs. Pakistan

| Monday, February 16, 2015
This doodle appeared on Google's home page in India & Pakistan on Feb 15, 2015 for ICC Cricket World Cup 2015 match India vs Pakistan and India won the match.
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